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Premium Products

Premium Products Stray
$299.99
The Stray's built tough for all your street and park antics. With a durable hi-ten steel frame and fork, chromoly 3-piece cranks, and 8.5-inch steel bars, you can push yourself and your bike to the limit with confidence. 25/9 gearing keeps you on the gas and a single rear brake scrubs speed with ease. Premium Team grips, a padded seat, platform pedals, and Kenda Kranium 2.25-inch tires complete this versatile machine.
Premium Products Inspired
$369.99
Some days, a quick glance at your bike is all that's needed to get you up and out on a scouting mission to find new spots to session. The Premium Inspired rewards your efforts with a smooth-riding hi-ten steel frame with 20.5-inch top tube, 8.75-inch steel bars secured by Premium's alloy top-load stem, and a tapered-leg steel fork. It rolls on 36-hole alloy wheels wrapped in wide 2.4-inch Premium CK rubber, and includes a rear brake for easy speed control. 3-piece chromoly cranks turn 25/9 gearing, and Premium grips, pedals, and seat/post combo finish the build.
Premium Products Subway
$439.99 - $469.99
Premium's Subway is a no-nonsense street shredder built for next-level performance. You get a chromoly downtube frame with an integrated head tube and seat clamp, and removable brake and cable mounts to keep your rig looking fresh. Fully sealed Alienation PBR rims wrapped in Premium CK 2.4-inch rubber deliver superior traction and stability, and 3-piece cranks turn 25/9 gearing via a sealed mid bottom bracket for quick acceleration and durability. Premium Team grips, Kinetic platform pedals, and a Fat Capitol pivotal seat complete the build.
Premium Products La Vida
$579.99
When BMX is life you can't afford to ride sub-par bikes. Premium's La Vida gives you a 100% chromoly frame and fork for superior strength and lightness, and pairs it to a fully sealed Samsara wheelset wrapped in Premium CK 2.4-inch tires for ultimate response and control everywhere you ride. 3-piece chromoly cranks turn 28/9 gearing via a sealed mid bottom bracket, and full chromoly bars are sized right for all-around riding. Premium Team grips, Fat Capitol pivotal seat, Kinetic plastic pedals, and a rear brake with removable mounts finish this top-tier whip.
Premium Products Duo
$689.99
The Premium Duo has all the right ingredients to create a powerful street and park bike. It's light and strong, thanks to the 100% chromoly frame and fork, and built for years of abuse with durable sealed bearings all around. Sized-right chromoly bars are held securely by Premium's alloy top-load stem, and the 48-spline chromoly 3-piece cranks turn versatile 28/9 gears with style. The wide and plush Premium CK 2.4-inch tires and Samsara double-wall rim combo won't let you down, either, thanks to their superior grip and sturdy 36-hole drilling. Premium's own platform pedals, pivotal seat and post, and Team grips wrap-up this purpose-built urban brawler.
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